Context & Challenge:

I founded Quantoom Design, a digital design and marketing agency, to help early-stage startups build strong, compelling online presences through innovative digital marketing strategies and creative visual solutions.

I noticed that early-stage startups often struggled to present their innovative ideas clearly and compellingly. These companies needed not only a strong brand identity but also scalable, consistent visual assets for websites and social media.

Key Challenges:

• Communicating complex startup concepts simply and effectively.

• Balancing creativity with the need for clear, targeted messaging.

• Developing scalable design solutions & libraries adaptable to diverse client needs.

  
  

Marketing Video for Amira Health

Solution & Key Features:

I implemented a structured design process:

1. Discovery & Research: Conducted stakeholder workshops to understand brand values and goals.

2. User Personas & Journey Mapping: Created targeted personas to enhance pitch efficiency by 225%.

3. Design Execution: Built scalable templates for web and social media assets, ensuring brand consistency.

4. Visual Storytelling: Leveraged photography, video, and motion graphics to boost website traffic by 37% and engagement by 28%.

5. Efficiency Improvements: Reduced pitch preparation time by 35% through user journey maps and service blueprints.

Video for Nextvivo, featuring stem cell scientist Lisiena Hysenaj, aired on Albanian TV.

Outcome & Impact:

• Brand Success: Helped startups like Amira, Nextvivo, and Arena create memorable, effective digital presences.

  
  

• Metrics:

  • +37% Increase in website traffic.

  • +28% Growth in user engagement.

  • -35% Reduction in pitch preparation time.

  • +225% Improvement in pitch efficiency.

    
    

Rosebud Biosciences

Takeaways:

Collaborating with innovative startup founders honed my ability to move fast, adapt quickly, and think on my feet. I learned to deliver creative, cost-effective solutions under tight constraints. I thrive in the dynamic, gritty startup environment and am excited to take on more challenging and innovative projects!

Indee Labs

C3AI Data Vision

Strategy, Design & Presentation of NFT collection: CityX